01/26/2011

Continental Tyres is offering UK motorists the chance to win the adventure holiday of a lifetime. Driving one of 14 Hummers, the lucky winners will explore the Atlas mountains and the Sahara Desert, crossing breathtaking scenery and fiery sand dunes, navigating through rocky gorges and fording spectacular rivers in the Conti4x4trophy.

The first competition of its kind run by Continental Tyres UK, there are three ways to enter including earning miles to get to the top of the Conti4x4Trophy website leaderboard, buying tyres at a participating outlet then being selected in a prize draw and tweeting why you and your co-driver deserve a place in the final selection.

The five day trip to Morocco for two includes flights, meals, four nights in a selection of luxury hotels whilst on the holiday and a true Bedouin experience with a night camping under the stars.

Tracey Hyem, brand manager at Continental, said; "Experience of 4x4 driving is not essential, we are looking for people who have always dreamed of this type of adventure and who have a real have-a-go attitude. The prize is great and there are loads of ways to earn your place on the qualifier to be selected for the final trip."

The competition will run from January 17 to March 19. The winners from each of the competition entry routes will then be invited to a qualifying event at the Land Rover Experience, Gaydon where skills and aptitude will be tested as everyone has a go at off-road driving and a range of other activities. The 14 teams will be chosen on the day and will depart for Morocco on May 25.

For more information about the Conti4x4trophy, visit www.conti4x4trophy.co.uk